Content – “How to” guide 2017-08-17T16:41:33+00:00

Project Description

“How to” guide – an animated downloadable guide to increase database contacts.

The WBP Renovator’s Guide to Property was a free downloadable guide for would-be renovators. It was designed to build and enhance engagement with new and existing audiences, and to grow WBP’s contact database. The use of animation assisted in simplifying large amounts of complex information.

I conceptualised, wrote and designed all of the artwork for the guide, as well as it’s distribution to key audiences via various channels including eDM, social media and related campaigns

Project Details



WBP Group